Here are the steps:

Step 1: Keyword research

This is most essential step. You are allowed to change thousands of keywords, but you can't modify them when doing natural search engine optimization. Your website's title and meta tags are limited, as well as your website's theme.

Step 2: Competition analysis

You should track your competing websites.

They obviously are on top of the search engines, and they are there for a reason.

They are obviously doing something right!

Use tools like Yahoo! and AllTheWeb (link:your-competitor.com search) to check who's linking to them.

Step 3: Web design

Website design is also a relevant step. Friendly design and content is extremely important, as it influences important ranking factors such as site loading time.

Step 4: Web Site content

Your website's content should be changing - it must change and evolve. A website is never finished - there is always room for improvement. Although it is possible in theory,, for your website to rank well for keywords that aren't even mentioned on it, it is always a very good idea to have your targeted keywords on the page - in titles, links, tags...

Step 5: Linking strategy

Probably the most significant key of website optimization: the quantity & quality determines your rankings, especially when there are many competitors.

Every website is a possible link partner, but avoid 'bad neighborhoods' (like FFA link farms) and remember that .gov and .edu links, especially those from website's with similar content carry more value.

Step 6: Analyzing and optimizing

It's extremely important to analyze and optimize everything to improve conversion rates. Track your sales. track where your traffic is coming from. Keep an eye on your rankings in the major SEs - Google, Yahoo, Bing, AOL and Ask.

Step 7: Build credibility

A recognized brand has no problem with this, but it's quite difficult to achieve that for a green business. Engage with your customers. Use social media to create a brand.

Keep in mind that search engine optimization is quite long-lasting process.

Consider hiring a professional seo company that offers organic seo services. The return on investment can be very high.

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